Heuristics Analysis

Customer Experience
with UX

Elevate Customer Experience with UX

Heuristics Analysis - The Key to Successful UX audits

UX Audits will help you discover the things that fall between the cracks, areas where the product isn't converting as it should be, or why customers are getting increasingly frustrated.

Why Heuristics

Heuristics are a vital part of a UX audit. It is a process where analysts use rules of thumb to measure the usability of user interfaces in independent walkthroughs, report issues, and reveal insights that can help design teams enhance product usability from early in development.

  • Identify Inconsistencies
  • Check accessibility issues
  • Determine where users get stuck
  • Ensure the relevance of your UX copy
10 point heuristics

What We Do in Heuristics


Visibility of system status


Match between system and the real world


User control and freedom


Consistency and standards


Error prevention


Recognition rather than recall


Flexibility and efficiency of use


Aesthetic and minimalist design


Help users recognize, diagnose, recover from errors


Help and documentation

What Experts Say..

“Companies that prioritize design get in return increased loyalty, better stock performance, higher revenues, and larger valuations”
- Forrester

“For every $1 invested in UX could result in a return up to $250”
- Research by IBM and NASA

“88% of customers say the experience a company provides is as important as its product or services”
- Salesforce

Get a sample Heuristics Assessment on your website.

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